TY - SER AU - Nath Vikas TI - Brand Management Through the Lens of Knowledge: A Study of Brand Choice of Laptops by Management Students PY - 0000///0 CY - PB - Oct - Dec, 2010 KW - Brand Management, Laptops, Brand Choice UR - http://192.168.6.13/libsuite/mm_files/Articles/AR11844.pdf ER -