TY  - SER
AU  - Crainer Stuart
TI  - Dawn of Reverse Innovation : Vijay Govindarajan
PY  - 0000///0
CY  - 
PB  - Jan-Feb 2010
KW  - Reverse Innovation, Creativity
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR11502.pdf
ER  -