TY - SER AU - Das Prasun TI - Adaptation of Fuzzy Reasoning and Rule Generation for Customers' Choice in Retail FMCG Business PY - 0000///0 CY - PB - April 2009 KW - Customers' Choice, FMCG Retail UR - http://192.168.6.13/libsuite/mm_files/Articles/AR10912.pdf ER -