TY  - SER
AU  - Harreld J Bruce
TI  - Dynamic Capabilities at IBM : Driving Strategy into Action
PY  - 0000///0
CY  - 
PB  - Summer 2007
KW  - IBM, Strategy, IBM Leadership Model
N2  - The article reports on the history of International Business Machines Corporation (IBM) and the processes involved during its rise, looming failure, followed by the successful transformation. A crucial part of this chronology involves corporate strategy and execution including how IBM linked the two. IBM managed to proceed forward by using intellectual assets and expanding into diverse fields. Some of the areas include automotive, banking and the life sciences. Line management based on market realities is one of many actions implemented by IBM
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR10597.pdf
ER  -