TY  - SER
AU  - Tripathi Shalini N
TI  - Effectiveness of Mobile Advertising : The Indian Scenario
PY  - 0000///0
CY  - 
PB  - Oct - Dec 2008
KW  - Mobile Advertising
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR10283.pdf
ER  -