TY  - SER
AU  - Bapna Amit
TI  - Art and Science of Celebrity Endorsement
PY  - 0000///0
CY  - 
PB  - Sep 2008
KW  - Celebrities, Brands
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR9841.pdf
ER  -