TY  - SER
AU  - George Simon
TI  - Kurlon Ltd
PY  - 0000///0
CY  - 
PB  - July-Sep 2006
KW  - Case Study-Decisions, Product Costing, Brand Positioning
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR8941.pdf
ER  -