TY  - SER
AU  - Khanna Tarun
TI  - Emerging Giants : Building World-Class Companies in Developing Countries
PY  - 0000///0
CY  - 
PB  - Oct 2006
KW  - World-Class Companies, Marketing Structure, Developing Countries
N2  - This article reports on companies from emerging markets that are gaining ground in the global marketplace. At first glance, Western, Japanese, and South Korean companies appear to hold near-insurmountable advantages over businesses in newly industrializing countries. Institutional voids, the absence of specialized intermediaries, regulatory systems, and contract-enforcing mechanisms, have made corporations in emerging markets unable to access capital or talent as easily or as inexpensively as European and American corporations can. That often makes it tough for businesses in developing countries to invest in R&D or to build global brands
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR8854.pdf
ER  -