TY  - SER
AU  - Mull Rohit
TI  - Is your customer loyal to you?
PY  - 0000///0
CY  - 
PB  - Dec 05-Jan 06
KW  - Brand Loyalty
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR7675.pdf
ER  -