TY - SER AU - Bart Yakov AU - Shankar Venkatesh TI - Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale Exploratory Empirical Study PY - 0000///0 CY - PB - Oct 2005 KW - e-Marketing, Consumer Behaviour UR - http://192.168.6.13/libsuite/mm_files/Articles/AR7585.pdf ER -