TY  - BOOK
AU  - Stanton William
TI  - Fundamentals of Marketing
SN  - 0071136703
U1  - 658.8 
PY  - 1994///
CY  - New York
PB  - McGraw Hill
KW  - ,Stanton William,Fundamentals of Marketing,Etzel Michael J,Walker BruceJ.,Marketing,Promotion,Target Markets,Product Mix,Retailing
KW  - Marketing Management
N2  - Master : 6538
ER  -