TY  - SER
AU  - Venkateswaran Ramesh
TI  - A Customer Satisfied is Not a Customer Retained
PY  - 0000///0
CY  - 
PB  - Sep 2003
KW  - Customer Satisfaction
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR5773.pdf
ER  -