TY  - SER
AU  - Sahay B S
TI  - Managing Customer Relationship: A Framework for SCM and CRM Integration
PY  - 0000///0
CY  - Productivity
PB  - April-June 2001
KW  - CRM , <Supply Chain Management>
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR4156.pdf
ER  -