TY  - SER
AU  - Brown J & Dev C & Lee D
TI  - Managing Marketing Channel Opportunism:The Efficacy of Alternative Governance Mechanisms
PY  - 0000///0
CY  - Journal Of Marketing
PB  - Apr-00
KW  - Marketing Channel
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR3019.pdf
ER  -