TY  - SER
AU  - F Edward
TI  - Mass Customization at Hewlett-Packard
PY  - 0000///0
CY  - HBR
PB  - Jan-Feb 97
KW  - Customization, Marketing, Product Design
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR711.pdf
ER  -