TY - SER AU - Franwick G L & Others TI - Evolving Patterns of Organizational Beliefs in the Formation of Strategy PY - 0000///0 CY - J. Marketing PB - Apr-94 KW - Marketing and Organisation, Strategy Formation, Organisational Beliefs UR - http://192.168.6.13/libsuite/mm_files/Articles/AR140.pdf ER -