TY  - SER
AU  - Simla Jaya
AU  - Swain Niranjan
TI  - Gaining Competitive Advantage Through Customer Service
PY  - 2002///
CY  - jims 8M
PB  - Oct - Dec 2002
KW  - Customer Service
KW  - Marketing Communication
UR  - http://192.168.6.13/libsuite/mm_files/Articles/AR4845.pdf
ER  -