TY  - BOOK
AU  - Fenwick Ian Ed.
TI  - Consumer Behavior for Marketing Managers
SN  - 0205081207
U1  - 658.834 
PY  - 1984///
CY  - Boston
PB  - Allyn and Bacon
KW  - ,Fenwick Ian Ed.,Consumer Behavior for Marketin,Quelch John A.,Psychographics,Market Segmentation
KW  - Consumer Behaviour
N2  - Master : 2705
ER  -