TY  - BOOK
AU  - Tull Donald S.
TI  - Marketing Research: Measurement and Method
SN  - 0029461839
U1  - 658.83 
PY  - 1990///
CY  - New York
PB  - Macmillan
KW  - ,Tull Donald S.,Marketing Research : Measureme,Hawkins Del I.,Research Design,Experimental Environment,Questionnaire Design,Hypothesis,Univariate Analysis,Multivariate Analysis
KW  - Marketing Research
N2  - Master : 3895
ER  -