TY  - BOOK
AU  - Varshney R L
TI  - International Marketing Management : An Indian Perspective
U1  - 658.848 
PY  - 1994///
CY  - New Delhi
PB  - Somaiya Publication Pvt. Ltd.
KW  - ,Varshney R.L.,International Marketing Manage,Bhattacharyya B,Global Marketing,International Trade,Trade Policy,Balance of Payment
N2  - Master : 6467
ER  -