TY  - BOOK
AU  - Schoell William
TI  - Marketing : Contemporary Concepts and Practices
SN  - 0205082645
U1  - 658.8 
PY  - 1985///
CY  - Boston
PB  - Allyn and Bacon
KW  - ,Schoell William,Marketing : Contemporary Conce,Product Development,Pricing,Marketing Environment,Consumer Behavior,Segmentation,Targetting,Branding,Retailing
KW  - Marketing Management
N2  - Master : 2866
ER  -