TY - BOOK AU - Sherlekar S.A. TI - Principles of Marketing SN - 8174930043 U1 - 658.8 PY - 1994/// CY - Mumbai PB - Himalaya Publishing KW - ,Sherlekar S.A.,Principles of Marketing,Salvadore,Nirmala Prasad,Marketing Environment,Buyer Behaviour,Marketing Channels,Promotion KW - Marketing Management N2 - Master : 6926 ER -