TY  - BOOK
AU  - Jain Arjita
AU  - Laddha Seema
AU  - Baveja Navneet
TI  - Recent Trends in Business And Technology Management
SN  - 9789350974582
U1  - 658 
PY  - 2013///
CY  - Navi Mumbai
PB  - NCRD's Sterling Institute of Management Studies
KW  - Marketing, HRM
KW  - General Management
ER  -