TY  - BOOK
AU  - Lane Frank
TI  - Killer Brands: Create and Market a Brand That Will Annihilate the Competition
SN  - 9781598691238
U1  - 659 
PY  - 2009///
CY  - New Delhi
PB  - Viva Books Pvt Ltd
KW  - Marketing Management, Branding
KW  - Marketing Management
ER  -