TY  - BOOK
AU  - Mukerjee Kaushik
TI  - Customer Relationship Management: A Strategic Approach to Marketing
SN  - 9788120332850
U1  - 658.8 
PY  - 2007///
CY  - New Delhi
PB  - PHI Learning
KW  - Management Of Specific Areas
KW  - Marketing Management
ER  -