TY  - BOOK
AU  - Nair Suja R
TI  - Consumer Behaviour in Indian Perspective: Text and Cases
SN  - 8178660768
U1  - 658.834 
PY  - 2004///
CY  - Mumbai
PB  - Himalaya Publishing
KW  - Consumer Modelling,Consumerism
KW  - Marketing Management
ER  -