TY  - BOOK
AU  - Business World
TI  - Marketing Whitebook 2011-2012: One-stop Guide for Marketers
SN  - 9788190845274
U1  - 658.8 
PY  - 2011///
CY  - New Delhi
PB  - Business World
KW  - Marketing Yearbook
KW  - Marketing Management
ER  -