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Positioning for professionals [electronic resource] : how professional knowledge firms can differentiate their way to success / Tim Williams.

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Material type: Book

BookSeries: Wiley advisorPublication details: Hoboken, N.J. : Wiley, c2010.Description: xix, 188 pSubject(s):

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Item type	Current library	Call number	Status	Date due	Barcode
E-Books	Main Library	658.8/27 (Browse shelf(Opens below))	Available

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available			Next
Previous	658.8/27 Branding and product design	658.8/27 Brand real	658.8/27 Conquering consumerspace	658.8/27 Positioning for professionals	658.8/27 Taking brand initiative	658.8/27 What great brands do :	658.827 Hil/Led Infinite Asset : Managing Brands to Build New Value	Next

Includes index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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