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Facebook marketing [electronic resource] : an hour a day / Chris Treadaway, Mari Smith.

By:

Treadaway, Chris, 1974-

Contributor(s):

Material type: Book

BookSeries: Serious skillsPublication details: Indianapolis, Ind. : John Wiley & Sons, c2012.Edition: 2nd edDescription: xxii, 338 p. : ill. (chiefly col.)Subject(s):

Genre/Form:

Electronic books.

DDC classification:

658.8/72 22

LOC classification:

HF5415.1265 .T74 2012eb

Online resources:

An electronic book accessible through the World Wide Web; click to view

Contents:

Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
E-Books	Main Library	658.8/72 (Browse shelf(Opens below))	Available

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Previous	658.8/72 Auditing social media	658.8/72 Content to commerce	658.8/72 Social business by design	658.8/72 Facebook marketing	658.8/72 The social media bible	658.8/72 Be a recruiting superstar	658.8/72 Information markets	Next

Includes bibliographical references and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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