Saral Rozgar: (Record no. 98220)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01140nam a22002177a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231214b |||||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dasgupta, Mayuk |
| 245 ## - TITLE STATEMENT | |
| Title | Saral Rozgar: |
| Remainder of title | Jobs on Mobile Phone for the Blue-collared Workers: Case |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | India |
| Name of publisher, distributor, etc | Sage |
| Date of publication, distribution, etc | Jul-Sep2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | Jul-Sep2017, Vol. 42 Issue 3, p153-163. 11p. |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Vikalpa: The Journal for Decision Makers |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | The article discusses introduction of concept of Saral Rozgar, jobs on mobile phone for the Blue-collared workers, in India. It mentions that Tech Mahindra, a technology company, came up with idea without having experience in running a direct-to-consumer (D2C) business. It mentions expansion of mobile market in India with proliferation in mobile internet users. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Blue-collared Jobs |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Diversification |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Growth Strategy |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Job Portals |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Case Study |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sahay, Arunaditya |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Access method | Online Access |
| Materials specified | Saral Rozgar: Jobs on Mobile Phone for the Blue-collared Workers: Case |
| Uniform Resource Identifier | <a href="https://journals.sagepub.com/doi/pdf/10.1177/0256090917719981">https://journals.sagepub.com/doi/pdf/10.1177/0256090917719981</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Case Study |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | Online Access | 14/12/2023 | Case19 | 14/12/2023 | Case Study |
